PRADA PARADOXE

Outernet, London [2022]

Set Design by Ruby Law

Prada Paradoxe is a celebration of multi-dimensional self-exploration and expression in perpetual evolution: a woman who is never the same, yet always uncompromisingly herself.

The scenic design embraces the enigmatic facets of iconic ingredients to reveal new sensory experiences. Our guests arrived at the venue through a playful LED tunnel and delved into the olfactory installation, followed by an incredible DJ lineup: Jamie XX, Floating Points, Elkka, and Anz. It is here, within this new-forged space, that lives Prada Paradoxe, a fragrance as curious as it is comforting.

Production: Kennedy London | Set Design: Ruby Law @ RULA | Video Design: Maximo Recio | Lighting Designer: Sam Tozer

Photography Credit: Stonehouse Photographic